Measuring and Improving Content Relevance for SEO

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But what should you research?First, determine the type of target audience or audience.Find out the profile of your audience such as their age, gender, interests and where they usually gather.This information is very important for determining the type of video content that will be created later.In research, you also have to think about what kind of action the audience will take .Also read: Determining Market Segmentation to Be More Effective in AdvertisingDon't just sell, highlight the value as wellVideo marketing is marketing products or services by utilizing video content.But you also need to remember that marketing is not just about selling.

Marketing is about conveying the value of a product or service.There a British Student Phone Number List ot of video ads out there. But of the many video ads, how many ads do you really always remember?If the marketing video you make doesn't look prominent enough, it's difficult for your audience to remember it.For this reason, don't just focus on selling.Focus on conveying the value of the product or service you offer.For example, if you want to market clothing products, show that with these clothes the wearer can look fashionable and still be himself.



To highlight value, you also have to know what your target audience needs or wants . From here, it will be easier to determine what values   should be emphasized.Make the most of the first 5 secondsWhen creating any content, there are rules that content creators always follow.The first seconds are crucial.Whether the audience will continue watching the marketing video you made or not, it all depends on how well you attract their attention in the first 5 seconds.Remember, video marketing is video content created to attract viewers and take certain actions after they finish watching it.